Ölü Helvasi
Inspired by an Islamic custom, which is cooking halva when someone in your family dies, and serve it in big pots during the mourning, I made up ÖLÜ HELVASI - "halva of the dead" (in Turkish). I designed a series of three packages in three different flavours: vanilla, pistachio & date honey. In this project, I wanted to introduce the halva in a different way than the way we are use to see it packed.